Warning: This tool or project is no longer maintained and kept available only for archival purposes. Since GoodRelations and have evolved significantly in the past years, the current status available on this page is unlikely to function as expected. We take no responsibility for any damage caused by the use of this outdated work, to the extent legally possible.

Due to a lack of resources, we are unable to provide support for this project outside of consulting projects or sponsored research. Please contact us if you can contribute resources to update and enhance these resources.


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Rich Snippets and Semantic SEO with GoodRelations

This free VirtueMart extension adds rich data-markup to your shop pages so that search engines like Google, Yahoo, and Bing can display richer item previews in the search results ("Rich Snippets") with information about prices, availability, delivery options, images, etc. This typically increases Click-Through-Rates (CTR) by up to 30%.

At the same time, your shop will be more accessible for browser extensions and mobile applications.

For more information about GoodRelations and Semantic SEO, visit

If you have questions regarding this extension, please post to the user group (subscription required):

Important Note

After installing the module, it can take between 2 - 8 weeks until Google will show Rich Snippets for your pages, depending on the general ranking of your site, and other factors.

Once you have added GoodRelations to your site, make sure that you regenerate your sitemap, because Google will only take notice of the additional markup if the lastmod attribute of the article detail page has been updated. Otherwise, it may take a long time for Google to show rich snippets for your page.

For more information, see

Important: Please also submit the URI of your sitemap (e.g. to the GoodRelations Notification Service at after you've installed the extension. This will further help search engines to find and update your products.

Compatibility Notes

  • Latest tests of this extension (version 2) have been conducted with Joomla 1.5.25 and !VirtueMart 1.1.7 - always stable.
  • Latest tests of this extension (version 3) have been conducted with Joomla 2.5 and !VirtueMart 2.0.0 - always stable.