More information about pipeline from inside pull request

When running a pipeline triggered by a pull request, it would be nice to set the name of the step for the pipeline shown in the pull request status (see attached image). As it's currently working, the name is "Pipeline BCLOUD-20 for Pull request BCLOUD-4" where BCLOUD-20 is the number of pipelines in the system and BCLOUD-4 is the id of the pull request, and there seems to be no way of choosing this.

Related question I posted in community:
https://community.atlassian.com/t5/Bitbucket-questions/Title-for-pipeline-build-status-in-pull-request/qaq-p/1023101#M39337