Bitbucket vs. GitHub
Teams on Jira ship faster with Bitbucket — connected workflows from planning to production, AI across the SDLC, and governance tools that scale.
Spend 3x less than GitHub Enterprise Cloud
Lower total cost. More built in. Get source code management, CI/CD, package registry, security scanning, and premium support.
DevSecOps tools included
Secret scanning, dependency scanning and infrastructure-as-code (IaC) scanning tools for no additional cost. GitHub charges for security tools as an addon.
Premium support included
Premium support and 99.9% SLAs so your developers can work uninterrupted. GitHub charges for premium support as an addon.
Faster, easier migration path
Our free migration app automates moving code and users from Bitbucket Data Center to Cloud, cutting transition time & lowering risk.
Why choose Bitbucket Cloud over GitHub
Connected platform from planning to production
Bitbucket connects code to Jira, Confluence, and Jira Service Management so teams can move from planning to production with fewer handoffs, less context switching, and better visibility across the SDLC.
AI across the software development lifecycle
Bitbucket is part of Atlassian's AI-native DevSecOps platform, bringing AI capabilities across planning, code generation, code review, and CI/CD.
Access the latest code generation models
Access the latest Claude and Codex models via Rovo CLI, while keeping your repos on Bitbucket.
Governance that scales
Platform teams: set coding standards and apply them consistently across your organization.
Merge checks custom to your organization
Create custom checks to ensure that all code that enters production meets your code policies.
Enforce CI/CD policies at runtime
With dynamic pipelines, platform teams can set CI/CD policies and enforce them at runtime to standardize release processes across all teams and repositories.
Automate change management processes
Connect your commits to Jira Service Management for IT Ops to do a final review before production. Deployments automatically kick off upon approval.
Comparison snapshot
Connected workflows, stronger governance, broader AI, security scanning, and premium support at a lower total cost than GitHub Enterprise Cloud.
| Bitbucket Cloud Premium | GitHub Enterprise Cloud | |
|---|---|---|
| Price | $7.25/user/mo, scales down with users. for your user count. | $21/user/mo |
| Source code management | ||
| Collaborative code review | ||
| Built-in CI/CD capabilities | ||
| Package management | ||
| AI code generation | via Rovo | via Copilot |
| AI code review | via Rovo | via Copilot |
| Agentic CI/CD | via Rovo, Claude, Codex | via Copilot |
| Auto-fix bugs | via Rovo | via Copilot |
| Secret scanning | Sold as add-on | |
| Dependency scanning | Sold as add-on | |
| Infrastructure as code scanning | Sold as add-on | |
| Set custom merge checks | Native apps via Forge | Build and maintain custom apps |
| Enforce CI/CD policies at runtime | Policy-as-code via Forge | |
| Premium support included | Sold as add-on |
Resources
See Bitbucket Cloud in action
Explore recent Bitbucket demos and learn how your teams can use connected workflows, governance controls, and AI-native experiences to ship quality software.
4x Leader in DevSecOps Platforms
Atlassian named a 4x Leader in the 2026 Gartner® Magic Quadrant™ for DevSecOps Platforms.
Security & Compliance in Bitbucket Cloud
If you’re on the platform team, this is for you. Learn more about granular access controls, and how you can set code policies at scale across your organization.
Join 15 million developers on Bitbucket
“The connectedness between all the tools has been a huge benefit. My team members don't need to be in five different tools within a five-minute period to understand what's going on.”
Erica Larson
IT Business Relationship Manager, Clearwater Analytics
Migrating from Bitbucket Data Center?
Sign up for an extended migration trial of Bitbucket Cloud Premium at the same user count as your data center instance.
Switching from GitHub?
Take Bitbucket for a spin
FAQs
Why is Bitbucket Cloud a better fit for Jira Cloud customers?
How does Bitbucket help with governance and compliance at scale?
How does Bitbucket Cloud compare on value and migration?
Do I need to move to GitHub to use Copilot?